Who doesn’t love a clever home decluttering idea? Well, with more than 6.4 million Instagram followers and the likes of Khloé Kardashian, Emma Roberts and Reese Witherspoon among its clients, The Home Edit, certainly has found a colour-coded niche – one where functionality meets style. Clea Shearer and Joanna Teplin have transformed the world of home organisation from a dreaded chore to something that’s… well, visually pleasing and surprisingly satisfying. Ready to make the change? Read on...
For Clea and Joanna would-be adopters of their approach to decluttering and home organisation need to ask some quite deep questions before they start the process. ‘Figuring out why you feel compelled to bring order to your home is just as important as knowing how to do it,’ they explain. And the benefits are pretty impressive, saving time, money and even sanity, while also providing closure and instilling a sense of calm – once the decluttering is done.
Clea and Joanna recommend starting with an edit. ‘It doesn’t matter if we’re organising a closet, playroom or refrigerator; our process always begins with a proper edit,’ says Clea. ‘Editing is a crucial part of the methodology that helps you fully assess your space and all the items it needs to accommodate. The first step is to remove everything from the space (and we mean everything). From there, group the items by category and pare them down to only the items you want or need, and purge the rest. With a pared-down supply, it’s easier to decide on a functional system that fits the space and your specific lifestyle.’
“If you are new to organising, start small. The biggest mistake is getting too ambitious without the right tools – it will just leave you overwhelmed.”
Talking of fit, The Home Edit and iDESIGN are a natural pairing, with the storage collection only available in the UK at John Lewis & Partners. Clea and Joanna had always been huge fans of iDESIGN products and vice-versa. Anna Timm, international brand marketing manager of iDESIGN, explains: ‘Our team of designers worked with Clea and Joanna to create a product line that is as functional as it is beautiful. New spins on old favorites like divided turntables, crystal clear modular canisters, bins, and of course, labels, are a dream come true.’
This spring sees the launch of pieces designed to organise your make-up and hair kit, making getting ready a dream and solving messy cables from hairdryers and straighteners. What’s not to love?
Bin organiser medium, £8; bin bin organiser large, £10; bin organiser small, £5; bin organiser deep, £6
Storage baskets, £16 each; storage turntable, £20; bin organiser medium, £8; bin organiser small, £5; bin organiser deep, £6; divided storage turntable, £22
The Home Edit is known for its rainbow approach to organising, so once you unpack your new storage baskets and turntables, sort items into colour and organise by the spectrum of the rainbow. ‘This is partially a design decision – things in rainbow order are pleasing to the eye – but it’s also an organisational tool,’ the pair explain in their book. ‘Our brains innately recognise this pattern, making it a natural scheme for making sense of where we put things,’
‘The easiest way to maintain a space is by following the system on a daily basis,’ says Joanna. ‘If you’ve done it right, you should have a system that works not only for the size of your space and amount of things, but the function of that particular space. This means that any upkeep should be minimal and as simple as putting things back where they belong, or what we sometimes refer to as a “mini-edit” every few weeks.’
So yes, you can create your own perfectly labelled, rainbow-themed slice of storage heaven, thanks to this exclusive collection.
Storage baskets, £16 each; storage turntables, £20 each; divided storage turntables, £22 each; pantry canisters large, £12 each; pantry canisters medium, £10 each; single tier turntable, £12
